How to Track Conversions with Page Load or Button Click Events

Conversion tracking can fire when a page loads (thank-you page) or when a user clicks a button. Here’s how to set it up.

Why This Matters

Why This Matters: Tracking ensures you know exactly which ads are driving leads and sales.

Step-by-Step Instructions

1. In your Facebook or Google Events Manager, create a new conversion event.

2. For Page Load: Add the event code to your thank-you or confirmation page.

3. For Button Click: Add the event code to the button’s click action.

4. Test the event in Events Manager or Google Tag Assistant.

5. Review real-time activity to confirm.

Pro Tips

• Page Load is easiest but only works if you have a thank-you page.

• Button Click tracking is better for single-page forms.

FAQs

Q: Which method is more accurate?
A: Button click is often more precise for forms.

Q: Do I need developer help?
A: Sometimes, if you can’t edit button code directly.

Final Thoughts

Now you can track conversions with either page load or button clicks.